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Tips & Guides

We created these guides and best practices to help you get the most out of your campaign.

5 Tips to a Successful Run, Walk, or Ride Fundraiser

June 18, 2019best practice

"The smallest deed is better than the greatest intention.” — American essayist and poet John Burroughs.

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My Campaign is Live. Now What?

May 28, 2019best practice

Top 5 Tips for An Effective Campaign Description

April 22, 2019best practice

When conducting an online fundraiser, your campaign description is the best opportunity to capture your audience. It's your one chance to wow them with your "why" and might be the most important piece of running an effective campaign. With that being said, here our Top 5 Tips to writing a killer campaign description:

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7 Steps to a Successful Weight Loss Campaign

January 9, 2019best practice

Congratulations on launching your Pledge It campaign! Check out the below fundraising tips that have helped other people lose weight and raise money for their favorite cause. These fundraising tips and best practices will ensure your campaign maximizes its fundraising potential.

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6 Steps to a Successful Fundraising Campaign for Athletes

October 1, 2017best practice

Congratulations on launching your Pledge It campaign! Check out the below fundraising tips that have helped other athletes raise money for their favorite cause. These fundraising tips and best practices will ensure your campaign maximizes its fundraising potential.

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Top 10 Fundraising Tips for High Schools

December 1, 2016best practice

Congratulations on launching your Pledge It fundraising campaign! Check out the below fundraising tips that have helped teams and athletes launch successful fundraising campaigns. We’ve put together some fundraising tips and best practices to ensure your fundraising campaign maximizes its fundraising potential. Be sure to set aside time to read each section.

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Charities: Strong Purpose and Brand Attract Donors

June 26, 2016best practice

According to a new Gallop Poll by Daniela Yu and Amy Adkins, 81% of donors say their belief in an organization's mission is a major reason why they donate to a charity. These individuals are also highly more likely to be fully engaged with an organization and are twice as likely to donate more to it in the next 12 months compared with those who say the mission is a minor reason or not a reason to donate.

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Fill in the Blanks

May 12, 2016best practice

As I prepare to work on a fundraising campaign – whether it’s an annual appeal, a gala, or a restricted fund (specific project) - I always start with the same list of basic questions: who, what, where, when, and why. Using this template creates a certain level of structure and can be applied to all levels of fundraising efforts. So with this in mind, let’s fill in some blanks:

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The Most Effective Way Nonprofits Can Influence Donors to Give More

March 17, 2016best practice

Nonprofit organizations are up against a mounting list of challenges. Acquiring new donors is becoming increasingly more expensive. Budgets are tight, resources are limited and the market for donor support is extremely competitive. If nonprofits don’t properly reach and interact with contributors, they risk donor lapses or—worse—failing to meet their revenue goals, which could immobilize their cause.

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Lose Weight, Stay Motivated and Support Your Favorite Charity

February 10, 2016best practice

Are you beginning a weight loss journey? Are you trying to lose weight to benefit your health? Learn why people struggling to shed pounds are launching weight loss fundraising campaigns to stay motivated, reach their weight loss goals, and support their favorite charitable cause.

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Top 10 Marathons to Launch A Fundraising Campaign

January 3, 2016best practice

Peer-to-peer fundraising is a method of fundraising that leverages your supporters to fundraise on your behalf. Peer-to-peer fundraising is popular for racing events, especially marathons. For nonprofit organizations, peer-to-peer fundraising is a great way to get new donors and reach new networks of people. Our team researched the top 10 marathons in the United States that are the best to launch a fundraising campaign. Check out our top 10 list!

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Creating & Using Segments to Drive Donations

December 15, 2015best practice

Understanding your donor base is the key to driving donations. Why are they donating? How often do they donate? Do they donate time? Money? Goods?

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Why strength coaches should turn away late athletes from the weight room

July 9, 2015best practice

In early May 2015, a group of 22 collegiate strength and conditioning professionals gathered for a round table discussion at the Drexel athletic center. The conversations that took place covered a variety of topics including the recent Tulane strength coach firing, how to handle weight room scheduling, changing NCAA regulations regarding certifications, and much more. However, one of the better discussions surrounded how to handle athletes that showed up late the weight room which seemed to be relevant issue to everyone there.

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Top 10 Performance Based Fundraising Campaigns

July 5, 2015best practice

Check out the top 10 performance based fundraising campaigns of 2014-2015! These teams and athletes were able to raise awareness and funds for their favorite causes simply by doing what they love - playing sports!

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Best Ways to Promote Your Fundraising Campaign

June 18, 2015best practice

The more people who know about your campaign, the more you can raise. To help make your fundraising campaign a success, you’ll need to get plenty of people to show their support and pledge.

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Why are high schools abandoning traditional fundraising?

May 1, 2015best practice

Thousands of high schools all over the country are faced with shrinking budgets. In 2014, 35 states provided less funding to their schools than they did in 2013. Fourteen of these states even had to cut their funding by more than 10%.

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