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Best Practices

Charities: Strong Purpose and Brand Attract Donors

According to a new Gallop Poll by Daniela Yu and Amy Adkins, 81% of donors say their belief in an organization's mission is a major reason why they donate to a charity. These individuals are also highly more likely to be fully engaged with an organization and are twice as likely to donate more to it in the next 12 months compared with those who say the mission is a minor reason or not a reason to donate.

Fill in the Blanks

As I prepare to work on a fundraising campaign – whether it’s an annual appeal, a gala, or a restricted fund (specific project) - I always start with the same list of basic questions: who, what, where, when, and why. Using this template creates a certain level of structure and can be applied to all levels of fundraising efforts. So with this in mind, let’s fill in some blanks:

The Most Effective Way Nonprofits Can Influence Donors to Give More

Nonprofit organizations are up against a mounting list of challenges. Acquiring new donors is becoming increasingly more expensive. Budgets are tight, resources are limited and the market for donor support is extremely competitive. If nonprofits don’t properly reach and interact with contributors, they risk donor lapses or—worse—failing to meet their revenue goals, which could immobilize their cause.

Lose Weight, Stay Motivated and Support Your Favorite Charity

Are you beginning a weight loss journey? Are you trying to lose weight to benefit your health? Learn why many are launching weight loss fundraisers to stay motivated, reach their weight loss goals, and support their favorite charitable cause.

Top 10 Marathons to Launch A Fundraising Campaign

Peer-to-peer fundraising is a method of fundraising that leverages your supporters to fundraise on your behalf. Peer-to-peer fundraising is popular for racing events, especially marathons. For nonprofit organizations, peer-to-peer fundraising is a great way to get new donors and reach new networks of people. Our team researched the top 10 marathons in the United States that are the best to launch a fundraising campaign. Check out our top 10 list!

Why strength coaches should turn away late athletes from the weight room

In early May 2015, a group of 22 collegiate strength and conditioning professionals gathered for a round table discussion at the Drexel athletic center. The conversations that took place covered a variety of topics including the recent Tulane strength coach firing, how to handle weight room scheduling, changing NCAA regulations regarding certifications, and much more. However, one of the better discussions surrounded how to handle athletes that showed up late the weight room which seemed to be relevant issue to everyone there.

Top 10 Performance Based Fundraising Campaigns

Check out the top 10 performance based fundraising campaigns of 2014-2015! These teams and athletes were able to raise awareness and funds for their favorite causes simply by doing what they love - playing sports!

Why are high schools abandoning traditional fundraising?

Thousands of high schools all over the country are faced with shrinking budgets. In 2014, 35 states provided less funding to their schools than they did in 2013. Fourteen of these states even had to cut their funding by more than 10%.