Start a Campaign

The Touchdowns Against Cancer Coach Resource Center is your home for everything you need to make your team's fundraising campaign a success. Included is our Campaign Promotion Playbook, sample donor emails, a printable flyer and official program logos for download.

To receive additional information about the program or to learn how your team can join, email us at

Top 10 Fundraising Tips
Included you will find fundraising tips and best practices for maximizing your campaign’s fundraising potential.
Download Top 10 Fundraising Tips

Donor Email (from Coach)
Download this email template you can use to send to friends, family, and other members of your community!
Download Coach Email Template

Donor Email (from Players)
Players can use this email template to send to their friends and family, inviting them to support their cause.
Download Player Email Template

Touchdowns Against Cancer Info Packet
Provide this informational document to coaches, athletic directors, school administrators or local media to introduce them to Touchdowns Against Cancer.
Download Info Packet

Touchdowns Against Cancer Logo
Download: (JPG) (PNG) (PDF)

About Touchdowns Against Cancer

Touchdowns Against Cancer is a national program created in partnership between MaxPreps, PLEDGE IT and St. Jude Children’s Research Hospital. In support of Childhood Cancer Awareness Month, this first-of-its-kind high school football program aims to unify teams across the country for a common cause: defeating childhood cancer. Varsity high school football teams can participate in this unique opportunity by launching PLEDGE IT fundraisers supporting St. Jude. Fans can pledge a donation toward every touchdown their team scores during the last three weeks in September. To learn how to sign up your team, visit:

Since 2014, PLEDGE IT has helped professional athletes in the NFL, NBA, MLB, NHL, MLS, and Olympics support their favorite charities, as well as countless colleges, high schools and youth teams.

PLEDGE IT has also worked with large charities such as The American Cancer Society, UNICEF, Big Brothers Big Sisters, Children’s Hospital Of Philadelphia and the Ronald McDonald House and has been featured on ESPN, USA TODAY, Fox Sports, MSNBC, Sports Illustrated and Ellen DeGeneres Show.